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Custom alarms: a gentler way to wake up

August 28, 2026

Custom alarms: a gentler way to wake up

Alarms are one of the most used features on a phone and also one of the least loved. They are loud, generic, and identical for everyone. We think there is a softer way to do it, especially when you share plans with someone.

Alarms that belong to you

Lovie alarms let you set wake ups and reminders with your own labels and a gentler rhythm. Instead of a wall of identical alarms, each one can carry meaning: a morning check in, a nudge before a call, or a reminder about a plan you made together.

Shared schedules

When you and a friend are on different schedules, a little coordination goes a long way. Shared plans and reminders make it easy to stay in step, so you are not guessing whether the other person is already up or already on their way.

Still a proper alarm

Softer does not mean unreliable. Alarms are built to be dependable, ring the way you expect, and respect the settings you already rely on. If you use a free account, alarms work normally, and Lovie Plus members can unlock the full custom experience.

Why we care about this one

A morning is a small ritual you repeat hundreds of times a year. Making that moment a little calmer felt worth doing properly. It is a tiny feature that a lot of people end up using every single day.